Integrated Marketing Solution

The Lab Group provides a unique platform that allows advertisers to reach and engage laboratory professionals worldwide across trusted brands used among lab professionals.

The groundbreaking and trending news content of Laboratory Equipment and Forensic®, coupled with Labcompare's state-of-the-art online marketplace and interactive services makes the Lab Group the ultimate technology and product information resource for scientists and researchers, and a fully integrated platform for marketers to connect with laboratory professionals.

Comprehensive Suite of Marketing Channels

You have access to a comprehensive suite of ROI-based marketing channels to connect with laboratory professionals across trusted brands used by laboratory professionals across various markets.

  • Become the brand scientists notice during their awareness phase
  • Stand out from the crowd during exploration and evaluation phases
  • Make a customer’s short list during their final decision

Each Stage of the Buying Cycle